Πλοήγηση ανά Λέξεις-κλειδιά "Digitalization"
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Technological and organizational aspects of digital marketing strategies for sustainable SMEs
(Πανεπιστήμιο Δυτικής Αττικής, 2022-02)This research aims to examine the term sustainability in the context of digital marketing, to understand organizational and technological aspects of digital marketing strategies, and to show the importance of these aspects ...