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Understanding Consumer Attitudes and Behaviors Towards Privacy and Sustainable Packaging: A Comparative Study of Generations X, Y, and Z
(Πανεπιστήμιο Δυτικής Αττικής, 2023-04-11)
The purpose of this dissertation is twofold. First, it aims to provide a comprehensive understanding of consumers' attitudes and behaviors towards privacy and personal data sharing which is crucial as it provides valuable ...